Adventure
Travel &
Responsible
Tourism

Adventure and sport travel are increasingly popular - they are a segment of the travel industry which is growing strongly. At ITB Berlin new trends are highlighted as well as the facets of ecologically-friendly, socially responsible tourism.

The focus is on travel which facilitates experiencing nature and discovering personal insights of the host country’s culture, while simultaneously making a contribution towards environmental protection and the well-being of the population.

This has made “Adventure Travel, Responsible Tourism” at ITB Berlin an international forum for sustainable tourism.