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Home of
Luxury

Vision

Logo home of luxury

No matter what "home" means to you. The place we all call home has to do with safety and it's where we meet our family and friends. This is exactly what the Home of Luxury is for our exclusive luxury suppliers and luxury buyers at ITB Berlin.

Feel at home in an exclusive atmosphere.

Our goal is to provide you with a place to present your luxury products and services in an eye-catching surrounding.

Home of Luxury is specifically designed to highlight your brand and offered products as well as to be a source of attraction for potential customers.

Create

At the Home of Luxury, you will find an exclusive exhibition area that is tailored to your individual needs.

Experience the ambience of a tasteful lounge and high-quality interior and use the perfect platform to present your luxury products as well as maintain and build new business relationships.

The exhibition area The Garden is located at the Palais am Funkturm, surrounded by the exclusive ITB Buyers Circle Lounge. Far away from the hustle and bustle of the trade fair, you will find the opportunity to hold your meetings and make new business contacts in an exclusive atmosphere.

Digital tour through Marshall Haus. Immerse yourself in the world of what the Home of Luxury looked like in 2024.

Table booking (incl. 3 chairs) for three exhibition days in the selected area including the following services: two exhibitor passes, WLAN, power supply, participation in the Home of Luxury program, catering, communication package.

STANDFORM EARLY BIRD PRICE
UNTIL 1 JULY 2024
REGULÄRER PRICE
FROM 2 JULY 2024
Table Top Presence Package - Table in the Garden EUR 3,897.00 EUR 4,197.00

We were able to spark your interest? Then register now:

Meet

Buyer registration for Home of Luxury 2025 opens at the end of the year.

Please note that all registrations will be reviewed by the ITB Berlin team to ensure a high quality of participants and an exclusive community.

The program for the Home of Luxury 2025 will be available soon.

You can find the full exclusive program for our Home of Luxury participants 2024 here: Home of Luxury Program (PDF, 410.4 kB)

Banner Lab Home of Luxury

Create your individual ITB Home of Luxury banner!

Just enter your hall and stand number, then click "generate banner"...done!

Now you can save the image (e.g. "right-click - save image as") and use it in your communication.

Spread the word on social media that you will also be participating as a #LuxuryTourism exhibitor at #ITBBerlin 2025!

Top 5 FAQ

The Home of Luxury will take place in Berlin from 4 - 6 March 2025 and will be located in the Palais am Funkturm. The exact location is marked on the hall plan of ITB Berlin.

Registration for Home of Luxury 2025 opens at the end of the year.

Would you like to be an exhibitor at the Home of Luxury? You will find the registration link here from June.

Have we sparked your interest as a buyer? You can apply under this link

Please note that all registrations will be reviewed by the ITB Berlin team to ensure a high quality of participants and an exclusive community.

All prices as well as a detailed description of our exhibition areas and all exclusive benefits will be available here shortly.

The price includes table booking (incl. 3 chairs) for three days of the fair in the area you have chosen. It also includes two exhibitor passes, exclusive WLAN, electricity supply, free participation in the Home of Luxury program, free food and drinks all day.​

Please communicate to your guests that they must show an appointment confirmation at the entrance to be granted access to the Home of Luxury. The confirmation can be presented as a written appointment confirmation email on your mobile phone. Alternatively, you are welcome to meet your guests in person at the entrance of the Home of Luxury and avoid waiting times that may occur due to the verification at the entrance. Participants of the Home of Luxury also have the opportunity to submit an overview of your guests.

Exchange

Esther Breuer

CONTACT

Esther Breuer

Messe Berlin GmbH
Messedamm 22
14055 Berlin

+49 30 / 3038-3229

esther.breuer@messe-berlin.de

home.of.luxury@messe-berlin.de

Home of Luxury media partner 2024